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فيسبوك يعرف المنتجات التي تفضلها من صورك

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تك بوست - Tech Post

فيسبوك يعرف المنتجات التي تفضلها من صورك

سجلت شركة فيسبوك براءة إختراع لتقنية جديدة خاصة بتحليل صور المستخدمين على منصاتها الإجتماعية المختلفة للتعرف على المنتجات والعلامات التجارية المفضلة لديهم ، بحيث تسهل الشركة على المعلنين الوصول إلى مستخدمي منتجاتهم بدقة وترويج منتجات وعروض جديدة إليهم .

مواضيع قد تهمك ...

وتعتمد التقنية الجديدة على نظام ذكي لتحليل الصور بالرؤية الحاسوبية الدقيقة والتي ستقوم بمهمة تحليل الصور ومعرفة العلامات التجارية المتوفرة داخلها ، بحيث يتم مد الشركات المسؤولة عن تلك العلامات ببيانات حول مدى إنتشار منتجاتها في صور المستخدمين بحيث تتمكن من الإستفادة من تلك البيانات لإستهداف هؤلاء المستخدمين بإعلاناتهم .

وقد أشار تقرير نشره موقع Fast Company إلى أن تلك الميزة ستسمح أيضًا للمعلنين معرفة القطاع المستهدف من جمهور مستخدمي منتجاتهم وسماتهم الديموجرافية من نوعهم وفئاتهم العمرية ، بحيث تتمكن من خلال إستخدام تلك البيانات من الوصول إلى أكبر قدر ممكن من جمهورها بإعلاناتها وكذلك تطوير منتجات مستقبلية تتلاءم مع إحتياجاتهم .

Bassem Magdy

كاتب المقال: Bassem Magdy

مُدون مصرى مُهتم بمجال علوم الحاسب وتكنولوجيا المعلومات، أسعى إلى إثراء المحتوى التقنى العربى بمحتوى مميز يليق به من خلال شروحات ودروس مصورة بطريقة سهلة وواضحة.

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